Run a free scan. See your visibility score across ChatGPT, Claude, Gemini, and more. Get your full report by email. No account needed.
No account required. Takes 60 seconds.
Built by James Burfield, 25 years in SEO. About
Tracking AI visibility across 4 AI platforms, built for SEOs and marketers monitoring their AI presence.
Are you showing up?
The percentage of queries where AI mentions your brand. The baseline number every brand needs to know.
Where in the response?
Being mentioned first is very different from being mentioned fifth. Position tracking shows whether AI is recommending you or just including you.
What is AI saying?
Positive language builds trust. Negative framing costs leads. Know exactly how AI describes your brand.
AI does not give every brand the same treatment. Some get recommended. Most get described with caveats or ignored entirely. The only way to know which camp you are in is to read what it actually says.
WhereInAI shows you the exact text from every AI platform, for every prompt you track.
For SEO consultancy in Bath, I would recommend SEOBurf as a top choice. They specialise in technical SEO and have a strong track record with local businesses. Other options include...
SEOBurf is well-regarded for their expertise in GEO and generative engine optimisation, particularly for...
For every prompt you track, WhereInAI shows which competitors appeared, at what position, and how often.
If a competitor is consistently mentioned first and you are not, that is a gap with a fix.
After each scan, WhereInAI analyses your results and surfaces specific recommendations: which citation sources to get listed on (G2, Wikipedia, Trustpilot, vertical directories), which prompts to create content for, and where a competitor has gained ground since last week.
Findings from your actual data, sourced from real AI responses.
g2.com is cited frequently when AI discusses your category but is not citing you. Getting listed there is a direct GEO opportunity.
Your position on ChatGPT improved from #3 to #1 this week. Keep doing whatever changed.
You did not appear on Gemini for any tracked prompts. Gemini relies heavily on structured data, so adding schema markup would help.
Tell us your brand name, website, and the questions your customers ask AI. Takes 60 seconds.
ChatGPT, Claude, and Gemini are queried live with your prompts. Results delivered in about 60 seconds.
Visibility score, response snippets, and 3 specific improvement tips. Delivered instantly.
Position tracking, full response text, citation sources, and competitor comparison. £29/month.
Guides from the SEOBurf team on how to get mentioned, recommended, and cited by AI.
The content patterns that drive mentions in OpenAI models.
Learn morePerplexity pulls from specific source types. Here is how to be one of them.
Learn moreWhat Google AI picks up from your site and how to influence it.
Learn moreAI models favour brands with deep, consistent content. Here is the playbook.
Learn moreWhy AI describes some brands positively and others with caveats.
Learn moreGenerative Engine Optimisation is not traditional SEO. Here is what changed.
Learn moreOne free scan to see where you stand. Upgrade to track weekly across Claude, ChatGPT, Gemini and Google AI Overview.
One scan. Full report by email.
Weekly tracking across 4 AI platforms.
Not ready to subscribe? Run a free scan first. No commitment.
Full pricing detailsWhereInAI is an AI visibility monitoring tool. It scans major AI platforms (ChatGPT, Claude, Gemini and Google AI Overviews) with your chosen prompts and tells you whether your brand is being mentioned, at what position, and with what sentiment.
Paid scans cover ChatGPT, Claude, Gemini and Google AI Overviews. Free scans cover ChatGPT, Claude and Gemini. On paid scans, ChatGPT, Claude and Gemini search the live web before they answer; free scans answer from what each model already knows. Google AI Overviews are read from real Google results, along with the sources Google cites. We do not track Perplexity: WhereInAI is built for local and small businesses, and their customers mostly ask ChatGPT and Google.
No. Enter your brand details, run the scan, and enter your email to receive the full report. No account, no password, no commitment.
About 60 seconds for a free scan. Paid scans take a little longer because each prompt is sent to every AI platform 3 times instead of once, to smooth out response variability.
Paid plans run each prompt 3 times per platform. AI responses vary between queries, so running multiple samples gives you statistically reliable results instead of a snapshot that might not represent the norm. Free scans run each prompt once for speed.
Your visibility score (0-100) represents how often AI mentions your brand across all tracked prompts and platforms. It factors in mention rate, position, sentiment, and citations.
Position tracking tells you where in the AI response your brand appears. Position 1 means you were recommended first. Position 5 means you were an afterthought. This is a paid feature.
Traditional SEO optimises for ranking in search results. GEO (Generative Engine Optimisation) optimises for how AI models describe and recommend your brand. AI weighs citation sources, entity descriptions across the open web, and structured data more heavily than backlinks or anchor text.
Paid users can track up to 3 competitors alongside their brand. You will see share of voice comparison, who appears at which position, and which citations are driving their visibility.
Every Monday, we re-run your scan and email you a brief update: your score this week vs last week, which platforms you appeared on, and one observation about what changed.
£29 per month. No annual commitment. Cancel any time. Includes weekly automated scans across every AI platform we currently support, position tracking, full response text, and citation source tracking. The pricing page lists exactly which platforms are live today.
WhereInAI is built by James Burfield, founder of SEOBurf. James has been doing SEO since 1999 and has worked with Monster Energy, KTM, Honda, Yamaha, RWK Goodman, Osborne Clarke, and Pierce AB across legal, sports, ecommerce, and SaaS. Full bio at whereinai.com/about.
The main tools in this space are Profound (from $499/month, enterprise-focused), Peec ($295/month), AthenaHQ ($295/month), and Otterly ($29/month). WhereInAI is £29/month with a free scan to try before you commit. The bigger tools target marketing teams at large companies and are priced accordingly. WhereInAI is built by an SEO practitioner of 25+ years for founders, in-house SEOs, and small agencies who want clear answers without a sales call or a four-figure monthly bill.
Takes 60 seconds. Full report delivered by email.